Top 3 Strategies to Promoting Your Infographics

promoting your infographics-80-20splitAs an infographic creator, you should go by what is referred to as the “80/20 Split”; that is, to promote your content 80% of the time and spend 20% of your time creating your content. For the purpose and intent of this article, “content” refers to your infographics. Promotion is a critical component to any type of internet marketing campaign. In order to get your infographic noticed, you have to get it out there, in front of all of those internet users. How do you do that, though? In this blog, you will learn the top 3 strategies to promoting your infographics. They are as follows:

  1. If you create infographics for the purpose and intent of promoting your products and/or services, it is imperative that you create an email list. This is considered to be one of the most productive channels for reaching people that follow your brand. If people elect to hear from you, they are more likely to engage in that which you send. Once you have your email list established and you have created your infographic, you should blast it to your email list.
  2. The next step to promoting your infographics successfully is to create accounts on the major social media websites, such as Facebook, Twitter, and others. Once your infographic is ready to be promoted, link to it on your social media accounts. Before too long, you are sure to discover that many of your fans and/or followers are sharing the post that includes your infographic. Social media is a fantastic way to obtain an immense amount of exposure.
  3. The third and final method for promoting the content on your infographic is to create a blog that surrounds the content that you are sharing. For example, if your infographic relates to consumer electronics, you should create a blog on that topic and then link in the infographic that you have elected to create.

Promoting your infographics may seem like a daunting, time consuming task that often seems ineffective; however, if you utilize the strategies outlined in this blog, you will discover that it is easy to capture the attention of your target audience. Infographic promotion is much like any other type of content promotion. You simply have to get the content out there, and your target audience is sure to discover it. For more information and promotion techniques regarding the infographics that you create, click HERE.

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